Madam Wokie is a Sierra Leone based fashion brand created by Mary-Ann Kaikai in 2009 to design exclusive yet stylish, durable and affordable African-inspired garments and accessories. Madam Wokie specialises in producing African inspired ready-to-wear and bespoke pieces. The brand fuses heritage Sierra Leonean aesthetics with elegant modern designs. Having started off with a ready-to-wear line, the brand has now expanded to include bespoke tailoring, fashion consultancy, bags, jewellery, footwear and fabrics. Since 2009 Madam Wokie has become well known in the Sierra Leonean community- both at home and abroad. The brand has also established itself beyond the Sierra Leonean community, and has been featured on various international fashion shows and magazines. Madam Wokie has showcased it’s collections on various platforms including the Madeng Beach Festival, the 2011 Africa Fashion International Fashion Week in Johannesburg, South Africa; the 2011 Africa Fashion Week New York; and Arise Magazine Fashion Week Lagos in 2011 and 2012. Additionally Madam Wokie presented its 2013 Collection at the 2013 Fashion for Development, First Ladies Luncheon and Fashion Show at the United Nations General Assembly in New York organised by Vogue Italia. Madam Wokie has also been featured in several publications such as Theguardian.com, Vogue.it, Studio53, Arise magazine and New Africa Woman Magazine. The brand has also been worn by the likes of Victoria Secret models; Selita Ebanks, and Herieth Paul, and several other notable individuals in the Sierra Leone and African fashion.
On 12 February 2017, following a two year closure for renovations, Madam Wokie was reopened to an intimate group of family, friends and customers. The event was well attended by Sierra Leonean designers, fashionistas, socialites and members of the fashion community.
Photos by : Envizage Concepts, (Corporate Branding | Illustration) Freetown, Sierra Leone Tel: +232 78 464 722
Madam Wokie is located at No 14 C Syke Street, Brookfields, Freetown
You could also find Madam wokie on Instagram by clicking HERE.
Musu Kaikai